The camera captured Ringley doing almost everything – brushing her teeth, doing her laundry, doing stripteases – and then she broadcast it live over the Internet.
However Amanda made an important early discovery that would influence the camming industry for decades to come – that a website's popularity could be greatly increased by enabling viewers to chat with a performer while online.
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Since the early days of live Internet broadcasts by Ringley and Amanda, the phenomenon of camming has grown to become a multi-billion dollar industry which has an average of at least 12,500 cam models online at any given time and more than 240,000 viewers at any given time.
Camming websites typically fall into two main categories, dependent upon whether their video chat rooms are free or private.
A webcam model often performs erotic acts online, such as stripping, in exchange for money, goods, or attention. Since many webcam models operate independently from their homes, they are free to choose the amount of sexual content for their broadcasts.
In 1996 an American college student and conceptual artist, Jenny Ringley, created a website called "Jenni Cam." Her web camera was located in her dorm room and automatically photographed her every few minutes.
In online worlds like Second Life and via webcam-focused chat services, however, Internet sex workers engage in cybersex in exchange for both virtual and real-life currency.